Myrtle Beach, SC · Real Estate Investment Analysis
Airbnb vs Long-Term Rental in Myrtle Beach, SC
Should you Airbnb or rent your property in Myrtle Beach? Compare STR vs LTR returns using real market data from 20+ properties across 2 ZIP codes in Myrtle Beach.
Market Recommendation
Short-Term Rental (Airbnb)
· Strong market for STRSTR generates significantly higher revenue than long-term rentals in this market. Strong Airbnb demand relative to long-term rents makes STR the clear choice for most investors here.
Myrtle Beach Rental Market Data
$1,776
Avg Monthly LTR Rent
$242
Avg Airbnb Nightly Rate
51%
Avg STR Occupancy Rate
At these averages, an Airbnb in Myrtle Beach generates ~$3,750/month gross vs ~$1,776/month for long-term rental — before expenses and mortgage.
Based on 20 properties across 2 ZIP codes in Myrtle Beach, SC.
Quick Estimator
Adjust the inputs to estimate monthly cash flow for a property in Myrtle Beach, SC. Pre-filled with Myrtle Beach market averages.
Financing
Market Inputs
Long-Term Rental
-$951
/ month cash flow
Short-Term Rental (Airbnb)
-$1,490
/ month cash flow
Estimates use standard assumptions: 20% down, 1.2% property tax, 1% maintenance, 10% LTR property management, 20% STR property management, 15% OTA fees, 5% LTR vacancy. For a property-specific analysis with live market data, use the full PropClarity calculator.
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Frequently Asked Questions — Myrtle Beach, SC
Is Airbnb profitable in Myrtle Beach, SC?
Based on market data, Airbnb properties in Myrtle Beach earn an average of $242 per night at 51% occupancy. That works out to roughly $3,750 in gross monthly revenue before expenses and mortgage. Profitability depends on your purchase price, financing, and local STR regulations.
Should I Airbnb or rent my property in Myrtle Beach?
For most investors in Myrtle Beach, Airbnb (STR) tends to generate higher gross revenue than long-term rental — especially for well-located, well-furnished properties. However, STR comes with higher operating costs and more active management. Run a full analysis on your specific property for an accurate comparison.
What is the average Airbnb nightly rate in Myrtle Beach?
The average Airbnb daily rate (ADR) in Myrtle Beach based on PropClarity's market data is approximately $242 per night. Rates vary by property size, location, amenities, and season.
What are the Airbnb regulations in Myrtle Beach, SC?
Short-term rental regulations vary significantly by city and change frequently. Myrtle Beach may require a business license, STR permit, or owner-occupancy requirement to operate an Airbnb. Always verify with the Myrtle Beach city or county government and your HOA before starting an STR. PropClarity does not provide legal or regulatory advice.
How does PropClarity calculate STR vs LTR returns?
PropClarity pulls live data from multiple sources including Zillow, RentCast, and AirDNA to estimate property-specific LTR rent, STR nightly rate, and occupancy. It then runs a full investment model including mortgage, all operating expenses, cap rate, cash-on-cash return, DSCR, and 10-year projections — on a per-property basis. The quick estimator on this page uses city market averages and simplified assumptions as an initial benchmark only.
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Market averages are estimates derived from aggregated listing and market data and do not constitute financial advice. Past performance does not guarantee future returns. Always verify local STR regulations before investing. Full disclaimer